一、提升具体内容
1、产品/类目自身可融合的具体内容点发掘,用户痛点/要求考虑的直播内容打造出
- 情景化:直播间T台秀、工厂直播、导购员直播间
- 客户需求考虑:(如何搭配)室内设计师驾临、整体形象设计在场,真人版更新改造;(如何使用)内衣文胸配戴方法
- 话题讨论/网络热点发掘:防疫产品怎么使用、杀菌作用呈现、影视作品相同等
- 大佬助推:首席总裁直播间、大牌明星x名牌、大佬助战
- 内置具体内容特性的特点类目:古代服装、联名款、文化创意IP
"},{"x":232.66667,"y":109.333336,"width":24.66667000000001,"height":7.3333279999999945,"text":"禁TA冲D"},{"x":503.33334,"y":124.666664,"width":43.33335999999997,"height":17.333336000000003,"text":"李佳琦"},{"x":40.666668,"y":140,"width":24.666668,"height":8,"text":"肃密谱"},{"x":146,"y":170.66667,"width":20,"height":11.33332999999999,"text":"L60克s"},{"x":332.66666,"y":178.66667,"width":30,"height":13.33332999999999,"text":"399元1"},{"x":495.33334,"y":210,"width":55.99995999999999,"height":11.33332999999999,"text":"初次直福协作"},{"x":332.66666,"y":217.33333,"width":28.666680000000042,"height":6.6666700000000105,"text":"星测金世管"},{"x":29.333334,"y":301.33334,"width":57.33333,"height":8.666659999999979,"text":"Be:9榨集西一东7"},{"x":51.333332,"y":321.33334,"width":45.333332,"height":7.333319999999958,"text":"touch看看排"},{"x":198,"y":327.33334,"width":124,"height":7.333319999999958,"text":"企业韩国明星条:肉西育造性乖产基请播享梅下n"},{"x":195.33333,"y":335.33334,"width":124.00001000000003,"height":6.666659999999979,"text":"四太蒙港本与实摩日县-匹.勿密事值扎用.0"},{"x":197.33333,"y":344,"width":118.00001000000003,"height":6.666659999999979,"text":"直订武菌不然营龙他女方法"},{"x":13.333333,"y":347.33334,"width":96.000003,"height":7.333319999999958,"text":"GQSlE球姥地瑞婷丹纯镇主特7O"},{"x":198.66667,"y":351.33334,"width":79.33332999999999,"height":7.333319999999958,"text":"下坠球特前元4场中办发普"},{"x":22.666666,"y":372,"width":39.333334,"height":7.333340000000021,"text":"有创欢欢秋学"},{"x":316,"y":388,"width":26,"height":7.333340000000021,"text":"香桂种择"},{"x":38.666668,"y":401.33334,"width":55.333332,"height":8,"text":"原身精眼点哪些?"}],"style":"none","search":"室内设计师驾临 首席总裁在场 大佬x品牌协同 总我了x1 MENDALE 淘宝网直遇 6梦雄 波司登 一aR5一 大硅重囗味> 禁TA冲D 李佳琦 肃密谱 L60克s 399元1 初次直福协作 星测金世管 Be:9榨集西一东7 touch看看排 企业韩国明星条:肉西育造性乖产基请播享梅下n 四太蒙港本与实摩日县-匹.勿密事值扎用.0 直订武菌不然营龙他女方法 GQSlE球姥地瑞婷丹纯镇主特7O 下坠球特前元4场中办发普 有创欢欢秋学 香桂种择 原身精眼点哪些?","width":565,"height":435}" data-lake-card="image">
二、多种多样直播间方式协助,让具体内容无尿点
- 双屏幕呈现、特写转换展现
- 解题互动交流、粉丝们问答等
"},{"x":59.333332,"y":92.666664,"width":26.666668,"height":8,"text":"糖TA苹酒"},{"x":26.666666,"y":96,"width":22.666666,"height":8,"text":"73名"},{"x":298.66666,"y":112.666664,"width":22.666680000000042,"height":12,"text":"通关,"},{"x":65.333336,"y":148.66667,"width":50,"height":28.66665999999998,"text":"Det"},{"x":236.66667,"y":149.33333,"width":161.33333,"height":15.333340000000021,"text":"1.请问你老豆腐喜欢吃甜的"},{"x":280.66666,"y":169.33333,"width":67.33334000000002,"height":15.333340000000021,"text":"或是咸的?"},{"x":81.333336,"y":182,"width":32,"height":19.33332999999999,"text":"滴"},{"x":153.33333,"y":214.66667,"width":45.33334000000002,"height":11.33332999999999,"text":"双12来!"},{"x":358,"y":215.33333,"width":34.66665999999998,"height":17.33334000000002,"text":"31%"},{"x":242.66667,"y":216,"width":34.66667000000001,"height":17.33332999999999,"text":"69%日"},{"x":358.66666,"y":236,"width":33.33334000000002,"height":9.33332999999999,"text":"643242人"},{"x":242.66667,"y":237.33333,"width":36.66667000000001,"height":8.66667000000001,"text":"1343242人"},{"x":242,"y":264.66666,"width":23.33334000000002,"height":11.333340000000021,"text":"清甜味"},{"x":370.66666,"y":265.33334,"width":22.666680000000042,"height":10.666659999999979,"text":"威味"},{"x":154,"y":416.66666,"width":32.66667000000001,"height":9.333340000000021,"text":"自动剪辑"}],"style":"none","search":"解题互动交流 双屏幕呈现 A看机R 奶康家营神锁道> 糖TA苹酒 73名 通关, Det 1.请问你老豆腐喜欢吃甜的 或是咸的? 滴 双12来! 31% 69%日 643242人 1343242人 清甜味 威味 自动剪辑","width":439,"height":451}" data-lake-card="image">
二、商业利益
- 整时送红包、关注点赞达xxx送红包等,让消费者滞留收看
- 利益点、游戏玩法预告片,吸引住滞留
- 正确引导进行友好度每日任务